We ran about 12 tests over a 3 month period and improved the conversion rate by over 30% from the start of the project.

The Challenge

The project was to help Nobul improve the conversion rate on the site, particularly at the bottom of the funnel. 

The Process

We attacked this in a number of ways:

- Identified the key types of traffic that were coming to the site and customized the experience for each major group

- adjusted the copy and content at each stage of the funnel, with a focus on the final stage where there was the largest drop-off

- create a process to continuously run a test, roll out the winner and then start a new test

The Solution

We ran about 12 tests over a 3 month period and improved the conversion rate by over 30% from the start of the project.

Skills Used

Web Development,CRO,Marketing Strategy

Industry

Real Estate

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

Merit Beauty

DigiCom was brought on to launch Merit beauty for the first 3 month before brining back in house to leverage of growth and performance marketing backgrounds to see expedited success.

0.25

CPM

Bridge X Funding

Converting the language of hard money lending into visually appealing posts and eblasts.

1

CPL

Jeeves

Started the campaign for B2B credit card offer from scratch with no Facebook pixel data as the ad account was completely brand new. We were targeting Mexico and Canada when we started.

0.5

CPO

Stellation Media

Create consistent marketing funnel that produces reliable results

Roots Natural Kitchen

Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.

Crafting Jeannie

In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.

Wise Lines

Wise Line Tools, a power tool retailer, faced challenges with web sales and marketing. The responsible individual sought Mayple's assistance.

Direct Textile Store

Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.