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We ran about 12 tests over a 3 month period and improved the conversion rate by over 30% from the start of the project.
The project was to help Nobul improve the conversion rate on the site, particularly at the bottom of the funnel.
We attacked this in a number of ways:
- Identified the key types of traffic that were coming to the site and customized the experience for each major group
- adjusted the copy and content at each stage of the funnel, with a focus on the final stage where there was the largest drop-off
- create a process to continuously run a test, roll out the winner and then start a new test
We ran about 12 tests over a 3 month period and improved the conversion rate by over 30% from the start of the project.
Web Development,CRO,Marketing Strategy
Real Estate
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Build the pillars and grow an end-to-end influencer program, leveraging an existing referral program and creating the basis for a new affiliate program. The main challenges of the projects were:
This client did not have an established SEO program in place. The client was paying more for paid ads to build brand awareness and sales and decided to pivot to leverage SEO to increase targeted, qualified traffic.
:Unleash your marketing potential with Mayple and embark on a journey to amplify your business's reach and engagement. SSR, a leading authority in tech reviews for the HR, recruitment, and PeopleOps landscape, encountered unique challenges in their email marketing strategy. As the Senior Content Marketing Editor, they needed to address audience engagement and reporting hurdles. This is the story of SSR, a testament to how a strategic partnership with Mayple enhanced their email marketing approach and boosted their KPIs.
Unlock your museum's marketing potential with Mayple! Join the Oakland Museum of California (OMCA) on a transformative expedition toward enriched engagement, enhanced metrics, and sustained growth. Mayple's expert approach has reshaped OMCA's email marketing strategy, propelling them to new heights.
Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.
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The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
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