We were able to get them leads 2x cheaper than they were used to
The client wanted to generate new leads
We crafted a new landing page as well as launch LinkedIn ads
We were able to get them leads 2x cheaper than they were used to
Paid Ads,CRO,Web Development,Web Development
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Trouva has been named a top 5 startup in the UK. They were struggling to hit their aggressive, VC required performance targets. This was complicated by the fact that they had tens of thousands of SKU's in their data feed; targeting so many countries; that the golden SKU's weren't easy to optimize.
For this project I had to help to work with the content marketing team to come up with an offer to advertise on social and acquire an email list.
They created a free guide related to the product we were selling and I helped with creating a advertising strategy, creating the landing page, and integrating it with our email marketing software.
The challenge was that we never promoted an offer and we had zero data or emails to leverage.
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