
We've been able to generate massive amounts of traffic and highly relevant leads for them as a result of our campaigns. Additionally, our SEO recommendations have increased the effectiveness of their website as well as our Conversion Rates within the Ads campaigns.
OnePacs is a B2B company that offers healthcare SaaS. Their technology is cloud-based and allows hospitals and clinics to operate virtually. The main goals of their campaign are to generate awareness and new leads.
We took over and restructured their campaigns to fit their lead generation goals. We also perform SEO for them to serve the optimizations we implement in their campaigns.
We've been able to generate massive amounts of traffic and highly relevant leads for them as a result of our campaigns. Additionally, our SEO recommendations have increased the effectiveness of their website as well as our Conversion Rates within the Ads campaigns.
Paid Ads,SEO
Technology
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BURST is a top brand in the dental care industry. BURST first came to us when they needed an influencer quote to be aired on QVC that week. With little time to spare, we got them the quote that they needed from Jessica Robertson (Duck Dynasty). We have been running influencer marketing campaigns for BURST ever sense.
Celebrante is an Australian celebrant directory which makes money from celebrants when users make an enquiry with them through the Celebrante website.
The business model is simple, generate enquiries through the website at less than it costs in marketing to generate the enquiry.
The previous owner was forced to sell the website after rising Google AdWords costs had made the website no longer profitable.
Lance Tapsell, a long-time celebrant and customer of the site decided to purchase it and try to get it profitable again.
By engaging Pathfinder, the business was able to dramatically reduce its cost per lead and ensure profitability for the business and its future.

Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.