We were able to deliver tens to hundreds of thousands of dollars per month in revenue from new customers.
Client runs a $100 million/year B2B ecommerce brand (owned by Berkshire Hathaway) selling raw product and manufacturing supplies to jewelry designers. They were always scared of launching with paid ads, as their previous experiences were that they just reached their existing customers; who would have purchased anyways.
Our team devised a layered strategy to target and exclude their existing prospects and customers, to ensure that all advertising was focused on net new customers. We helped them with their Google Ads, Shopping & Microsoft campaigns, driving new customer acquisition successfully.
We were able to deliver tens to hundreds of thousands of dollars per month in revenue from new customers.
Paid Ads,Google Shopping,Paid Ads,Web Development
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Michelle was approached by a fintech B2B SaaS company to scale their paid growth marketing efforts. Through a careful data-driven approach, Michelle experimented with multiple paid channels and identified the most promising channel based upon the Cost of Acquisition (CAC).
Up until now, the company had not experimented with paid channels, and weren't sure if they could make the costs work for their self-serve software product.
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