
Drove a 160% increase year over year in monthly revenue for Email Program when comparing January – April 2021 vs. January – April 2022. Increased monthly revenue by 67% since we made changes to the program in December 2021, compared to the average revenue per month for the rest of 2021.
Sift Dessert Bar was looking to improve engagement and increase ecommerce sales with a new strategy and approach.
The strategy consisted of a new approach with refined messaging, enhancements to the ecommerce website experience, and a revamped email program.
Drove a 160% increase year over year in monthly revenue for Email Program when comparing January – April 2021 vs. January – April 2022. Increased monthly revenue by 67% since we made changes to the program in December 2021, compared to the average revenue per month for the rest of 2021.
Email Marketing,Web Development,Content Marketing,Copywriting
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This client had more than 20 facilities for treating addiction. They were spending hundreds of thousands of dollars on Google ads in order to drive phone calls, but they had no call tracking and hadn't done any conversion optimization. We created microsites in order to narrowly target their advertising both geographically, as well as by substance (eg alcohol, opiates, benzos, etc). We set up call tracking and started A/B testing. We had a multitude of wins, losses, and iterations to the websites based on our work. But I'm proud to have skyrocketed their revenue with 3 separate A/B tests that EACH increased the conversion rate on their primary goal of a phone call by more than 100% (99% statistically significant).

Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.

The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.