
The product received a tremendous amount of good feedback and the client was sold out after about a month! They had expected to be sold out in about 6 but the FB campaign (targeting 60+) was a great success! When we started to advertise again on FB and Google (3 months later), the ROAS was still really high. (4+)
When I started with the client, they were brand new in a very competitive market.
We started with pre orders as a way to also build the brand's reputation. The pre orders were all via Facebook ads and the campaigns worked really well with a ROAS above 5. Once we were able to gather reviews, we also started to advertise on Google where ROAS was also very strong around 4x+
The product received a tremendous amount of good feedback and the client was sold out after about a month! They had expected to be sold out in about 6 but the FB campaign (targeting 60+) was a great success! When we started to advertise again on FB and Google (3 months later), the ROAS was still really high. (4+)
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In the beginning of our project the only challenge was the testing to see what worked for her accounts and the platforms we would be using. We use Pinterest, Instagram, Facebook, and TikTok. Throughout this trial and error process I was able to determine a good mix of what worked and what didn't. Once we were consistent for three months, we saw massive success.

In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.