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"Brighter Click jumped in from day one and has gone above and beyond our expectations. Our ad campaigns are the best they have ever been with ROA's that are the highest we've seen for our accounts."
Katharine Longo, CMO
Sportiqe wanted to expand from being a wholesale clothing distributor, to a well recognized B2C brand. After many months of running paid ads with little success, they partners with us to help turn their account around.
Using the framework we've built for clothing & apparel companies, we were able to guide Sportiqe's ad account to a 4x ROA average.
We were also able to guide them on:
"Brighter Click jumped in from day one and has gone above and beyond our expectations. Our ad campaigns are the best they have ever been with ROA's that are the highest we've seen for our accounts."
Katharine Longo, CMO
Paid Ads,Paid Ads,Marketing Strategy,Copywriting,CRO,Branding
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This client had more than 20 facilities for treating addiction. They were spending hundreds of thousands of dollars on Google ads in order to drive phone calls, but they had no call tracking and hadn't done any conversion optimization. We created microsites in order to narrowly target their advertising both geographically, as well as by substance (eg alcohol, opiates, benzos, etc). We set up call tracking and started A/B testing. We had a multitude of wins, losses, and iterations to the websites based on our work. But I'm proud to have skyrocketed their revenue with 3 separate A/B tests that EACH increased the conversion rate on their primary goal of a phone call by more than 100% (99% statistically significant).
Limited ressources, getting creatives for ads, working with a poor web agency
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