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Supergoop had high revenue goals - and the team knew they had to shift the strategy to reach revenue goals. So, we tested a new ad account structure to improve performance by feeding back higher quality data to the Facebook ads platform.
We A/B tested two account structures to better understand what strategy would be most impactful for the brand.
By measuring this with a Conversion Lift Study, we were able to understand the incremental impact of each strategy - and calibrate their attribution model to better track the results from paid media.
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SunRay Travel wanted to build strong relationships with powerful email sequences but needed a helping hand from a Copywriter
The client needed to build up more leads and paying subscriptions. So we developed a new landing page for them at https://try.isalescrm.io, and then we conducted a multiple channel approach to develop more leads via Google, Facebook, LinkedIn, and other various tactics. The hardest part was the niche the client was in and assets available to conduct a proper marketing campaign were lacking. The hardest part? Well, the niche the client was in had its challenges as assets were limited to conduct a proper marketing campaign with their resources--but that didn’t stop us!
Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.
Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.
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The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.
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