After going over all the advertising processes and making an in-depth audit, I created a Taylor-made system that allows them to identify and deliver the right message to the right audience and scale horizontally & vertically while narrowing the audience.

0.5
CPO

The Challenge

Their media buying team has grown the app to over 24M in revenue, but they were unable to make it profitable on the front end. Their CPA is over 120 while their AOV is 70.

The Process

I was hired as an external coach to asses them on how to improve and optimize the conversion rate and try to reduce the CPA.

The Solution

After going over all the advertising processes and making an in-depth audit, I created a Taylor-made system that allows them to identify and deliver the right message to the right audience and scale horizontally & vertically while narrowing the audience.

Skills Used

Paid Ads,Paid Ads,Paid Ads,Paid Ads,Paid Ads

Industry

Sports, Outdoors & Fitness

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0.5

CPO

Provence Beauty

Beauty brand looking to get into Google Ads and have never run digital ads before. I set up both search and shopping from scratch and launched both campaigns.

5

CPR

Ignited Learning

As an educational partner with the Toronto District School Board, our challenge was to encourage parents, teachers and principals to bring us into their school to provide extracurricular programming.

2.31

ROAS

Rezlekr

The company launched a new product and wanted to have marketing help because they had never ran paid ads before.

0.88

CPL

TecPeople

They wanted to build an e-learining platform and grow to Latin America.

Social media engagement : paid and organic campaigns.

Lead generation & marketing automation. 

Gradelink

Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.

Film Independent

Film Independent, a nonprofit arts organization serving filmmakers, sought to grow its audience and automate data processes. The Marketing and Communications team looked to Mayple for assistance.

Lake Art Glass

Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.

Any Place

In the bustling world of remote work and corporate travel, Anyplace, a provider of flexible-term furnished apartment rentals, seeks to stand out. Their mission is clear: provide quality accommodations equipped with reliable, gigabit-speed internet for remote workers, corporate travelers, and creatives. Email marketing plays a crucial role in building trust and credibility with their audience, helping them convert subscribers into loyal customers.