
The campaigns are generating hundreds of leads a month at an average of around 3$ each, with the client looking to scale up ad investment on the back of this.
Challenged to generate a continuous, cost-effective supply of leads for Virgin StartUp, who work to connect founders with investment opportunities.
We are delivering webinars to drive leads as well as preparing highly-targeted search campaigns to drive funding applications.
The campaigns are generating hundreds of leads a month at an average of around 3$ each, with the client looking to scale up ad investment on the back of this.
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The main challenges with working on this account were doing a complete overhaul of their creative direction and building a content structure that would help promote their application accurately. Understanding the product in-depth, and the best way that we could bring it to the eyes of their customer base and relevant users was also tricky. Finding original topics to help us build their social media and promoted content is something we have to deal with on a monthly basis as well. To keep things interesting for the users and for their unique community, we ensure a healthy content rotation and hyper relevant ideas.

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