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We delivered over a dozen new contact from the recycling industry while creating awareness of a new solution for the recycling plants.
Create a campaign to highlight their impact on the recycling industry and create an awareness campaign for lead generation. The challenge was to illustrate the urgency of switching their belting technology that is more aligned with the recycling industry's goals.
I worked with the Volta team to create the entire campaign from the landing page to the PPC campaign copywriting and blog post and social media engagement.
We delivered over a dozen new contact from the recycling industry while creating awareness of a new solution for the recycling plants.
Content Marketing,Copywriting,Other,Paid Ads,Paid Ads,Paid Ads,SEO
Technology
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This company is relatively new, and generally their services are ones that people look for specifically on google, rather than show interest through social media. Their Google ads were doing well, and scaling, and therefore I was being tested as they were hesitant to go on Facebook ads.
Late-stage funded startup in the greetings/invitations space. Experiencing non-brand traffic declines and down trends from organic search channel during Q4 of 2019 that reached as low as -37% YoY.
Limited ressources, getting creatives for ads, working with a poor web agency
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