
At first, we had difficulties, after Castro was used to working with McCann, we need to change their thinking, and after they had the confidence in our team and individually me, we managed to have great results and the customer was very happy.
In Passover of this year, we managed to have the best results since the begging, after offering to run with different campaigns and creatives.
Castro was leaving Mccann and joined Adler Chomski - we needed to prove ourselves.
Together from the beginning of the activity we decreased the CPA and increased the ROAS using different kinds of campaigns and creatives, my part of this all process was a social manger on FB.
At first, we had difficulties, after Castro was used to working with McCann, we need to change their thinking, and after they had the confidence in our team and individually me, we managed to have great results and the customer was very happy.
In Passover of this year, we managed to have the best results since the begging, after offering to run with different campaigns and creatives.
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Pam Vinje and Mike Isbell initially contacted me through UpWork to assist with some issues surrounding click fraud they were seeing on their accounts and needed advice on how to best handle it. I was able to work through the complex problems by researching what was happening and ultimately solving them with a 3rd party solution. As a result of how well it went, they asked me to review and help manage accounts for their business.
We were tasked with uncovering potential audiences, testing messaging and visuals, as well as landing pages, to understand and project potential KPIs.
Once we had initial benchmarks, our goal was to improve the performance, polish the messaging, and help the client raise the necessary capital by showcasing initial achievements.

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.