We achieved a 400% increase in highly qualified registrations after inheriting the account from another agency. We fully rebuilt the marketing strategy with our deep understanding of key messaging that triggers home-buyers and technical audience segmentation.


We sold out the condominium in a highly competitive market in under a year, and significantly under the client's budget.

4
CPR

The Challenge

The condo developer wanted to quickly sell an ambitious condo unit project in downtown Kelowna. Due to a small sales team, we had to refine our audiences carefully to create the most efficient marketing program to leverage the realtor's time on the most ready-to-buy prospects.


We took over the account from another agency, so we had clear benchmarks to beat. This proved to be a testament to our deep understanding of Canadian real estate and technology. As we shattered their previous performance and sold out the building in under 1 year.

The Process

I created a segmented real estate marketing program that micro-targeted: Retirees, First Time Buyers, and Investors. We deployed key messaging for each audience in a highly creative lead gen campaign to attract the most promising prospects—and optimize messages that converted these key audiences.

The Solution

We achieved a 400% increase in highly qualified registrations after inheriting the account from another agency. We fully rebuilt the marketing strategy with our deep understanding of key messaging that triggers home-buyers and technical audience segmentation.


We sold out the condominium in a highly competitive market in under a year, and significantly under the client's budget.

Skills Used

Paid Ads,Paid Ads,Paid Ads,Web Development

Industry

Real Estate

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

0

CPL

Travel for Teens

  • Enhance lead conversion on website
  • Maintain low cost per lead
  • Acquire new customers
  • Increase visibility to new customers via online search
  • Target specific prospects in demographic in specific markets
  • Maximize marketing return on investment 

Paperless Post

Late-stage funded startup in the greetings/invitations space. Experiencing non-brand traffic declines and down trends from organic search channel during Q4 of 2019 that reached as low as -37% YoY.

RootsTech

The RootsTech conference is the largest genealogy conference in the world. For the first 10 years, the conference was held in Salt Lake City, UT as an in-person conference with only 40k attendees. When the pandemic hit, the challenge was how to take an in-person conference, make it virtual and expand the global footprint of the business.

Panama tourism

increase awareness and inbound tourism from the US and Europe to Panama

Idahoan

Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.

Yollo

In the world of travel, YOLLO Group Services, Inc. stands as a leading travel agency, specializing in all-inclusive packages for events such as Essence Festival, Urban Fiesta, and NBA All-Star. These packages not only provide access to the hottest events but also offer excursions, party passes, drink specials, and an abundance of fun. As a Manager at YOLLO Group Services, the challenges of email marketing were a roadblock to unlocking their marketing potential. This case study delves into YOLLO Group Services' partnership with Mayple and the transformation that ensued.

Aviators Market

Aviators Market is a unique platform, allowing individuals to list anything related to the aviation industry for sale. As one of the founder partners, J. Loparo plays a pivotal role in the platform's success.

Magnetic Press LLC

In the realm of publishing, Magnetic Press LLC stands as an industry leader, specializing in games and art books. The challenges of enhancing email marketing strategies, particularly for a small business, are not uncommon. This case study illuminates how Magnetic Press LLC overcame these challenges through their partnership with Mayple, setting their business on a trajectory of improved engagement and growth.