
Hit $150k+ per month in the 4th month of launch.
Consistently hit $100k+ in sales and still going.
Launch a brick a mortar retailer online.
Did the complete setup:
Shopify Website
Facebook Ads
Google Ads
SEO
CRO
Email Marketing
Hit $150k+ per month in the 4th month of launch.
Consistently hit $100k+ in sales and still going.
Paid Ads,Paid Ads,SEO,Web Development,Web Development,Email Marketing
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The Canadian tax industry is very competitive. TurboTax and H&R Block are the giants in the space. SimpleTax came along with any innovatively easy product and fun product that challenged the status quo. The brought fun to a stale space. My job was to efficiently bring in new customers to simpletax.ca through primarily paid search, and assisted with paid social activities. It was very important the message was 'on brand' which had a more 'fun' approach than the competitors. We also had tight CPA requirements as the payment model was a 'pay what you want' or donation model.

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.