After better understanding our audiences and give our advertising platforms better signals with the pixel among with upgrading ads copy and visuals to be more live and attractive to the audience who see it. (large scale of segments)
The main challenge was to overcome and take a piece from the global players who work online globally on high scales along with domestic played.
Full and deep audience research with CRM data to get more insights and upgrade each piece of the full funnel to be more convertible. (ads and website assets and full UI/UX).
After better understanding our audiences and give our advertising platforms better signals with the pixel among with upgrading ads copy and visuals to be more live and attractive to the audience who see it. (large scale of segments)
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Viole Purple, a brick-and-mortar technology supplementary school, was about to launch its first online course. Founders had little knowledge of online marketing and needed a strategy to plan the right marketing actions.
My work focused on identifying the buyer persona and value proposition, build a strategy for the launch and plan an effective acquisition strategy.
Mondiale, specifically TPI, is a dynamic publication house focusing on three magazines dedicated to the live events industry. As the Events Manager and Marketing professional, A. Clarke plays a crucial role in organizing social networks, managing content, implementing email marketing strategies, and running paid ads.
Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.