Take over digital marketing efforts, mainly Google CPC and social ads, and get account performance back to historic levels. CBD had experienced serious revenue issues after launching a new website. Total sales through digital were down 40% YoY, mainly stemming from digital channels and SEO.

We took over Google Ads and social ads, within 3 months account performance leveled off instead of falling weekly. In 6 months we were getting revenue not seen in over 12 months. By 2 years of the engagement, we had higher revenue results than ever before achieved with an ROAS of 12:1 from digital ad efforts with spends exceeding $50k/mo.

1: Digital Marketing Audit - determine where the issues are and conduct in-depth channel discovery and competitor results

2: Roadmap Optimizations - Make a plan to target specific channels and touchpoints in the channels to impact bottom, mid, and top-funnel campaigns to drive long-term growth

3: Report & Strategy - Work with the leadership team weekly to talk through initial results and conduct strategy sessions to continue to drive immediate and long-term growth results.