• 40% increase in revenue.
  • 125% traffic increase to the website.
  • 92.57% audience growth in social media
  • 57.34% increase in newsletter list.
  • Posts' reach was more than 6,5 million on social media.
0.4
CPO

The Challenge

My client CQURE Academy was a successful online education platform for cybersecurity professionals. When I took over the project it was its 3rd year existence.


The challenge I had was the speed of the growth for the new season with the existing courses (products).

The Process

1- When I arrived, I have analysed the previous years data first.

2- Afterward, I worked on some estimations for the current year.

3- I had meetings with my team and other team members within the agency for brainstorming.

4- Combining these activities, I prepared a final recommendation document to overcome the challenge.

5- As a result, we proposed new type of courses with the optimal work from the client as well as updating the existing content for the similar persona.

The Solution

  • 40% increase in revenue.
  • 125% traffic increase to the website.
  • 92.57% audience growth in social media
  • 57.34% increase in newsletter list.
  • Posts' reach was more than 6,5 million on social media.
Skills Used

Marketing Strategy,Email Marketing,Paid Ads,Paid Ads,Paid Ads,Web Development,Paid Ads,Paid Ads,Paid Ads,Other,Content Marketing

Industry

Education

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

NutraBlast

We had to find a way to improve our CPA. Most of te traffic was coming from YouTube, which is not an easy channel to work with.

Wealthsimple

Wealthsimple is a leading FinTech company in Canada offering customers the ability to invest in various financial instruments such as stocks and crypto coins. I was brought on to manage their paid search while they were aggressively growing in customers acquisition. My goal was to deliver new clients to Wealthsimple at the agreed upon Target cost, while growing spend month over month in line with their overall company growth.

0

CPO

Woolroom

Woolroom wanted to expand into the US with a positive ROI

0.35

CPL

Heritage Water Tanks

Heritage has grown from a minor player online to a dominant one, in only 8 months.

Top Rank Soccer Academy

Top Rank Soccer Academy, led by the dynamic Senior Coach and Marketing Director, caters to young soccer enthusiasts aged 3-17. Offering classes, private lessons, teams, and summer camps, the academy needed to optimize its email marketing approach.

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

Implant Ninja

Implant Ninja, an online education company, entrusted Mayple to enhance its email marketing strategies. As the customer success and operations manager overseeing email marketing, the individual faced challenges in implementing learned strategies due to limitations with Mailchimp and organizational constraints.

Frothy Monkey

Frothy Monkey, an all-day cafe, prides itself on quality, warmth, and building relationships in neighborhoods across multiple cities. Paige, the communications coordinator, plays a pivotal role in managing written and visual content for the Frothy Monkey retail cafes.