
After improved from month to month the results and increasing our audience, the results were "exploded" at the end of the year in the Black Friday of that year and the customer was very pleased from that year.
Although we had good results - we tried find ways to get it improve.
After analyzing the different campaigns on the ads manager that were running, I test what was working better and what's not, added new ad sets and creative I asked from the client and managed to improve the results.
After improved from month to month the results and increasing our audience, the results were "exploded" at the end of the year in the Black Friday of that year and the customer was very pleased from that year.
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Nu-Tank are a Queensland polyethylene water tank manufacturer. With 25-years industry experience manufacturing high quality water tanks, they are a leading supplier of water tanks in the state and across Australia.
While they had a website and a digital presence, marketing efforts were still very reliant on traditional media, particularly television and print to generate leads and brand awareness.
Past attempts at running Google Ads through digital marketing agencies were unsuccessful and management were unsure if they could justify the return on investment.