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The owner knew his ACOS was good at 20%, but he wanted to hire an expert to see if they could grow sales while maintaining this ACOS.
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The main challenge and barrier were to turn a powerful offline process into an almost entirely self-service one. After many studies, we have seen that the public is familiar with the old way of measuring and physically reaching the store. some say it's a breakthrough in the online medical e-com industry.
The International Air Transport Association (IATA) is the trade association for the world’s airlines, representing some 290 airlines or 83% of total air traffic. Support many areas of aviation activity and help formulate industry policy on critical aviation issues.
IATA was looking for support in there foreign affairs department, looking to support the VP head of Europa ( iata's largest region) directly through the creation of a PR & Marketing campaign to build cohesion between governments and aviation industry stakeholders.
In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.
Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.
Blue Coffee Box, a subscription box coffee service, faced challenges in cleaning up dead emails, setting up journeys, and selecting relevant customers. The full admin behind the scenes sought Mayple's assistance.
M1 Concourse, a race track and events center, faced challenges with low open rates, click rates, and minimal e-commerce purchases. The Digital Marketing Manager, responsible for email to social media and website efforts, felt they were underutilizing tools.
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