
We created 10 poll questions that were distributed to various groups. The engagement started very small with an average of 10 people responding based on just the company profiles. One we started sharing within relevant groups, it increased to over 400 people answering per poll each week. As a result we developed an infographic that was turned into a gated content.
I also create 3 new pages for the website, what we do, how we do it and the pricing page on the website, to give visitors a more complete view of the features that platform offered and the solutions it will solve.
As the marketing manager supporting the work of the main account manager, I was tasked with improving their website UX/UI, and content, I was in charge of their social media and helped create more content for their blog. The main challenge was to increase social media engagement and create a better understanding what Gaviti has to offer.
We used polls to start to collect data from various groups dealing with the AR professional and from the results, create content that would be interesting to readers as well as explain the important of automating their processes in A/R.
We created 10 poll questions that were distributed to various groups. The engagement started very small with an average of 10 people responding based on just the company profiles. One we started sharing within relevant groups, it increased to over 400 people answering per poll each week. As a result we developed an infographic that was turned into a gated content.
I also create 3 new pages for the website, what we do, how we do it and the pricing page on the website, to give visitors a more complete view of the features that platform offered and the solutions it will solve.
Social Media Management,Content Marketing,Web Development,Marketing Strategy
Professional Services
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Company: produces and sells parts for recreational boats like switches and breaker, as well as custom panels.
Challenge: their acquired a 40k email subscriber list that was not monetized to its fullest
Results: 15-20% increase in revenue month on month as a result of our team's email marketing efforts
Elise Care experienced extremely fast growth in only a few years, but their brand image, social media, and website didn't match their status. We had to revamp a lot of their marketing strategies to make sure everything was done to its full potential. We also had to start their socials from scratch as the accounts were not accessible.

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.