We created 10 poll questions that were distributed to various groups. The engagement started very small with an average of 10 people responding based on just the company profiles. One we started sharing within relevant groups, it increased to over 400 people answering per poll each week. As a result we developed an infographic that was turned into a gated content.
I also create 3 new pages for the website, what we do, how we do it and the pricing page on the website, to give visitors a more complete view of the features that platform offered and the solutions it will solve.
As the marketing manager supporting the work of the main account manager, I was tasked with improving their website UX/UI, and content, I was in charge of their social media and helped create more content for their blog. The main challenge was to increase social media engagement and create a better understanding what Gaviti has to offer.
We used polls to start to collect data from various groups dealing with the AR professional and from the results, create content that would be interesting to readers as well as explain the important of automating their processes in A/R.
We created 10 poll questions that were distributed to various groups. The engagement started very small with an average of 10 people responding based on just the company profiles. One we started sharing within relevant groups, it increased to over 400 people answering per poll each week. As a result we developed an infographic that was turned into a gated content.
I also create 3 new pages for the website, what we do, how we do it and the pricing page on the website, to give visitors a more complete view of the features that platform offered and the solutions it will solve.
Social Media Management,Content Marketing,Web Development,Marketing Strategy
Professional Services
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Talent Hack is building a platform for fitness professionals to give the tools to succeed in their online business. They started off as a job board. I met them a year ago and audited their account and found a lot of issues and subsequently took over as their part time growth lead from an agency and turned performance around with 2 weeks.
The client organizes fun tournaments for college students around the US.
Their eCommerce store showcases various apparel products they sell to raise funds and support their operation. They asked us to build their automated email marketing flows from scratch and had ZERO revenue from email.
Challenges
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.
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In the competitive realm of construction payroll services, myconstructionpayroll (MC) found itself facing challenges in maximizing its marketing potential. Struggling with ineffective email marketing strategies and underutilized tools, the company sought a solution to elevate its engagement, metrics, and overall growth.