We reach more new customers, created better brand engagement, and drove more sales.
A traditional country wear brand that need to modernise, grow sales, and evolve without alienating is more audience.
We helped the brand understand it’s audience(s), it’s tone of voice, and the best routes to market. Through data driven insight we created a digital strategy that opened-up new customers and new markets for the brand.
We reach more new customers, created better brand engagement, and drove more sales.
Paid Ads,Paid Ads,Marketing Strategy
Style & Fashion
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Follett was struggling to achieve high-value keyword rank performance within the search engines as well as deliver on incremental organic traffic to boost online sales of books, textbooks and consumables to consumers. The challenge I faced was to analyze current SEO performance and execute various SEO tactics and tasks to improve keyword rank, organic traffic and eComm sales.
This client was very particular about the content that went out because it is a luxury hair salon. He works with celebrities and wanted to make sure that his content truly reflected what he did. We were able to capture his brand voice and post consistently. He was very busy so getting imagery was harder for him, we found stock imagery that reflected his brand and made the most out of not having imagery from his salon.
In this enlightening case study, we embark on a journey with Crafting Jeannie, a dynamic provider of printable products tailored to early education. Crafting Jeannie sought to revolutionize their email marketing strategy through a strategic partnership with Mayple, a pioneering marketing management platform. By leveraging Mayple's expertise, Crafting Jeannie tackled critical challenges, rejuvenated their email marketing practices, and achieved impressive results. This case study highlights substantial improvements in KPIs, particularly in open rates and click rates.