Follower Increase of 6% per month average
Profile view increase of 15% average per month
Website Click increase of 25% per month on average
Creating a unifying feel to the feed, and bringing creative and interactive content to the community. We needed to bring a modern twist to the account and the brand to make sure it resonates with the target demographic. Our challenge was account growth and brand awareness which we've tended to thanks to a new and improve social media management strategy, promotional content and ads, and interactive content.
Follower Increase of 6% per month average
Profile view increase of 15% average per month
Website Click increase of 25% per month on average
Paid Ads,Paid Ads,Other,Content Marketing,Branding,Copywriting,Marketing Strategy,Social Media Management
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At ConvertKit, I focused on building educational content in the form of emails, short-form social media videos, courses, and webinars. The unique challenges I faced revolved around keeping up with the consistently-changing digital economy in order to know the best content to teach and the purpose behind it.
It led to a lot of weekly research, interviews, and constantly making adjustments where necessary to ensure I was catering to our target audience.
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