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Our marketing efforts pre-COVID increased new customer sign-ups by 5%.
Though COVID eventually forced them to discontinue our services, our efforts have helped them keep BOTH locations open and operating when local restrictions allow.
You can watch the owner's testimonial of working with LGS here:
This Pilates studio has 2 in-person locations that generated over 7-figures annually. We were hired to bring more people in the door, keep existing members longer, evaluate their website and software tools, and transition a portion of their revenue to an online business when COVID-19 hit.
We started by evaluating their CRM and studio check-in tool to find areas we could automate new customer on-boarding, existing client nurturing, and automate tasks for the staff. We then created marketing campaigns that were seasonal and topical for their target customers. Most were carried out in-person rather than digitally by using their existing, local business contacts and partnering with them.
Once COVID-19 hit, we rapidly transitioned their entire business online. We incorporated Zoom meetings for online training sessions, created an online workout library, and developed classes spanning several weeks for clients to follow along at their own pace.
Our marketing efforts pre-COVID increased new customer sign-ups by 5%.
Though COVID eventually forced them to discontinue our services, our efforts have helped them keep BOTH locations open and operating when local restrictions allow.
You can watch the owner's testimonial of working with LGS here:
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Infinity Canopy offers modular, slide-on-wire canopy shades designed to be beautiful and durable while also being easy to install and easy to modify. The shade systems can be used in residential or commercial spaces, though it is a much larger investment than a backyard sail shade or pop-up canopy. Targeting and educating the right consumers when search behavior tends towards broad queries had been a challenge for the brand. Covid presented a new round of challenges when every restaurant was looking to install or update shaded, outdoor seating.
When Andrea joined ANZ's online sales team, the home loans section of the website was unengaging and decreasing SEO effectiveness, on an out-of-date content management system that was ready for decommissioning.
The business desire was to migrate the website to Adobe Experience Manager and deploy a personalization test/learn program, starting with this redesign.
The goals, therefore, were to:
Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.
V2 Hospitality, a Marketing Consultancy, sought Mayple's expertise to address time constraints and allocate efforts efficiently. As the founder overseeing marketing responsibilities, the challenge lay in optimizing strategies for maximum impact within the limited time available.
Lake Superior Art Glass, an art gallery and teaching studio, faced challenges in managing audience segments and implementing best practices. The Marketing Coordinator sought Mayple's guidance.
Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.
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