
The launch was a success and they crushed the weighted blanket campaign.
Launch a successful Kickstarter.
In order to scale this to $1M+ I first created a landing page using Instapage. The landing page allowed people to sign up to be notified when they launched and an email flow would hype them up (pre-release). Once we launched I put them on an email flow and started driving traffic from the proven audiences on Facebook. I worked with PR and the Kicsktarter team in order to keep the momentum going and used growth hacks to get more shares on Facebook.
The launch was a success and they crushed the weighted blanket campaign.
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I work with The del Coursy Collection for 5 wonderful years managing and implementing full-service marketing. This included social media, email marketing, content marketing, web design, media production and PR. When I started working with del Coursy they focused on their brick-and-mortar store and had zero online footprint. I built their online presence from the ground up.

In the heart of Munster, Ottawa, Saunders Farm stands as a 100-acre agri-tourism haven that hosts an array of community events, including festivals, weddings, Farm Camp, Haunting Season, winter festivities, and boasts the largest collection of hedge mazes in North America. As the Marketing Coordinator at Saunders Farm, the challenges of boosting engagement and optimizing their email marketing strategy loomed large. This case study delves into the farm's journey to harness their marketing potential with the assistance of Mayple.

Gradelink offers schools a comprehensive and user-friendly software solution, streamlining administrative tasks, improving enrollment processes, and supporting the mission of educational institutions. Despite their innovative software, Gradelink faced challenges in effectively communicating their offerings through email marketing.