Results are obtained when fundraising campaigns are running during the end of year period. Also when widening their data base by acquiring new leads or selling tickets for their events.
In December 2021 we had raised our online donors by 10% and by 15% in December 2020.
SOS Faim is a NGO that looks for promoting Agroecology in South country as an alternative way to modern agriculture. They also help people in the countries they have partners when there's crisis.
As a NGO they try to collect fund and communicate about their work.
That's where I'm helping them by managing all their paid digital communication as well on Facebook as on Google Ads mainly.
I'm a digital consultant.
I help them by managing paid media campaigns but also managing their Analytics and to build a multi channel digital strategy combining awareness with lead nurturing and fundraising.
Results are obtained when fundraising campaigns are running during the end of year period. Also when widening their data base by acquiring new leads or selling tickets for their events.
In December 2021 we had raised our online donors by 10% and by 15% in December 2020.
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Beyond the overarching objectives, our main focus was with undergraduate and postgraduate student recruitment through ongoing campaigns, as well as advertising university courses, open days, postgraduate open evenings and Clearing.
Specific examples of objectives set by Leeds Beckett also included:
1) Supporting the university’s growth plans through targeted and effective campaigns
2) Growing the number of applications
3) Improving efficiencies and reducing costs in all paid channels
Roots Natural Kitchen, a fast-casual restaurant chain specializing in salad and grain bowls, faced email marketing challenges that hindered their growth and engagement. This case study delves into their collaboration with Mayple, leading to substantial enhancements in email design, audience segmentation, and overall email marketing strategy.