Measuring the results in many of our projects is a bit complicated. Not all of the work we do is related to leads or CPA.
We managed to step up the digital advertising impact and make it an important and useful tool in the organisation.
The Tikvah Fund is an ideas institution committed to supporting the intellectual, religious, and political leaders of the Jewish people.
Working with them on variety of special projects was and is one of the satisfying work we do here :)
We help them with many projects including leads, selling books, tickets, branding and social media management.
To each project we:
1. Building digital infrastructures.
2. Strategy, campaign management and optimisations.
3. Analysis and operational insights.
Measuring the results in many of our projects is a bit complicated. Not all of the work we do is related to leads or CPA.
We managed to step up the digital advertising impact and make it an important and useful tool in the organisation.
Paid Ads,Paid Ads,CRO,Paid Ads,Paid Ads,Paid Ads
Nonprofit & Government
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Product: Twitter analytics and growth app
Challenge: The platform acquired 1M free users organically but very few converted to paid customers
Project scope: Convert free users to paid customers by leveraging email marketing, content marketing and influencer promotions
Results: converted 10% of free users into paid customers, both premium and enterprise
As a Digital Media Analyst + Buyer on Target.com team, one of my main priorities and challenges was securing enough digital inventory each month to hit vendor expectations and increase brand awareness, lead generation/acquisition and product sales, while transitioning internal CRM platforms to Salesforce.
Join us on a journey into the world of small business marketing, where a unique paint-your-own pottery studio, The Mad Potter, faced challenges with their email marketing strategy. As a one-person marketing team, their Marketing Manager embarked on a quest to enhance engagement, improve metrics, and sustain growth. Discover how partnering with Mayple transformed their email marketing approach, making it more personalized and effective, ultimately leading to increased open rates and confidence in their marketing efforts. This is the story of The Mad Potter, a testament to the power of strategic collaboration with Mayple.
The Northeastern University Off-Campus Engagement and Support office plays a vital role in assisting NU students during the apartment search process, providing valuable insights into renter's rights, and offering support through available resources. Their communication channels, including newsletters, emails, and social media, are key to connecting with students effectively.