Veronica M experienced a successful launch and the 7-figure business consistently seen 200% year-over-year revenue growth.

5
ROAS

The Challenge

Veronica M is a Los Angeles-based women’s fashion brand specializing in boho maxi dresses and jumpsuits. They had a successful wholesale business, but no ecommerce website.  I was contracted to launch their ecommerce business, grow their following, and create a new profit center for their company.

The Process

  1. Utilized Facebook advertising, SEO, and SEM to build site traffic.
  2. Redesigned and managed Instagram and Facebook presence and visual appearance.
  3. Drove sales growth through retargeting, exit intent offers, and an abandoned cart email series.
  4. Doubled email list over the course of a year through on-site optimization and large social media giveaways.
  5. Conceived and executed promotions and sales strategy to successfully grow revenue.

The Solution

Veronica M experienced a successful launch and the 7-figure business consistently seen 200% year-over-year revenue growth.

Skills Used

CRO,Paid Ads,Paid Ads,Google Shopping,Paid Ads,Paid Ads

Industry

Style & Fashion

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

11

ROAS

Pei Wei

In 2020 I took on paid media, when I took over we were running traffic campaigns, we had not installed tracking on our menu site and couldn't run conversion campaigns. I first worked to set up proper tracking and pass that data to our facebook account. Next I built out a strategy and ran it past our CEO. In the next 3 months I took our roas from .5x to an average of 6x.


I have worked for Pei Wei since 2018 as a lead creative. Working on every creative touch point for the brand. Including email, website, billboards, campaigns, packaging, menus, in-store signage etc.. Being the sole creative for a mid sized company with 150 stores, I've always had to look for ways to increase efficiency and streamline our processes.

10

ROAS

Daily Drills

This client came to me as a newer shop only starting in January of 2021. They had not run any paid media at the point of working together and they were already having good success in their first 6-months doing around 50-100K/month in top line revenue. They came to me looking to clear more of their inventory and start testing the waters on paid media to see what kind of return they could achieve.


Their business model did launches every two weeks of different products, so we were constantly running different campaigns to see which clothing sold well through paid media.

0.2

ROAS

Core Max Pro

Core Max Pro saw unprofitable performance on social - and was spending around $30K/ month just to move inventory.


They were looking to grow into a million dollar brand and beyond, but did not understand what part of the customer journey was breaking down.

Samsonite

Samsonite had a CRM database of customers but had not sent an email in over 6 months. They were looking for a fresh approach for its email marketing program to re-engage and nurture current and new customers. The challenge was to establish a new strategy and approach that would improve email open rates and click through rates to ultimately increase its ecommerce sales for its travel bags, luggage and accessories. 

Direct Textile Store

Discover how Direct Textile Store, a leading online wholesaler catering to the healthcare and hospitality industries, unlocked the full potential of their email marketing with the strategic partnership of Mayple. This case study unveils the challenges faced, the impactful collaboration with Mayple, and the transformation that ensued.

Aviators Market

Aviators Market is a unique platform, allowing individuals to list anything related to the aviation industry for sale. As one of the founder partners, J. Loparo plays a pivotal role in the platform's success.

Idahoan

Idahoan, dedicated to bringing quality potato products, faced challenges related to bandwidth and growing subscribers. The Head of Marketing sought Mayple's guidance.

University of Georgia

University of Georgia, SNAP-Ed, a vital organization funded by the Georgia Department of Human Services, plays a pivotal role in providing Supplemental Nutrition Assistance Program education (SNAP-Ed) across the state. This case study delves into their collaboration with Mayple, which led to significant improvements in email engagement, content delivery, and overall outreach strategy.