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We are hitting targets of 20+ ROAS when looking at this company from a total business perspective.
Roundtree is a luxury accommodation and quintessential East Hampton getaway on Long Island. We drove bookings and reservations measuring overall total business sales and traffic. Our goal was to ensure The Roundtree is booked outside of the Hamptons busiest times of Summer.
We are running Fb ads to users to initiate a checkout and drive users higher in the funnel while we use Google to close in on the users further down the funnel. Using our paid efforts we have been able to improve overall site traffic, improve the quality of users going to site as bounce rate has dropped and page session duration increased.
We are hitting targets of 20+ ROAS when looking at this company from a total business perspective.
Paid Ads,Paid Ads,Paid Ads,Social Media Management,CRO,Marketing Strategy
Travel & Leisure
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This client had more than 20 facilities for treating addiction. They were spending hundreds of thousands of dollars on Google ads in order to drive phone calls, but they had no call tracking and hadn't done any conversion optimization. We created microsites in order to narrowly target their advertising both geographically, as well as by substance (eg alcohol, opiates, benzos, etc). We set up call tracking and started A/B testing. We had a multitude of wins, losses, and iterations to the websites based on our work. But I'm proud to have skyrocketed their revenue with 3 separate A/B tests that EACH increased the conversion rate on their primary goal of a phone call by more than 100% (99% statistically significant).
Goals:
● To increase phone calls and form submissions from the New Jersey/Pennsylvania areas.
● To increase the number of users searching for “kel tren” by name.
● To improve the ranking for “near me” searches such as “water softening company near me”.
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