My work over the course of a year resulting in a more than 300% increase in new users, sessions, and pageviews. Clicks increased over 500, impressions went from about 900 to about 15,000, a CTR from 0.2% to 3.9%, and a Google position of 121 to 37.6.


As far as social media, their LinkedIn followers went up 29%, reactions up 45%, clicks up 55%, and shares up 120%. On Twitter, before April '19 they averaged 11 tweets a month with about 4,000 impressions. By December '19 they averaged 30 tweets a month at about 14,000 impressions.

3
CPM

The Challenge

I was brought on to take lead in all their digital marketing efforts, across 3 separate sites. This involved SEO, SMM, web design, content creation, SEO copywriting, email marketing, and more.

The Process

The Solution

My work over the course of a year resulting in a more than 300% increase in new users, sessions, and pageviews. Clicks increased over 500, impressions went from about 900 to about 15,000, a CTR from 0.2% to 3.9%, and a Google position of 121 to 37.6.


As far as social media, their LinkedIn followers went up 29%, reactions up 45%, clicks up 55%, and shares up 120%. On Twitter, before April '19 they averaged 11 tweets a month with about 4,000 impressions. By December '19 they averaged 30 tweets a month at about 14,000 impressions.

Skills Used

Paid Ads,Paid Ads,Paid Ads,Branding,Copywriting,Branding,Email Marketing,SEO,Web Development

Industry

Nonprofit & Government

Results by the numbers

See what Mayple
can do for you

Put your e-mail in and we'll arrange a consultation call for you

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

More Case Study

The American Medical Resource Institute

The client, an e-learning company dedicated to training medical professionals in critical life support, had seen its organic traffic decline significantly over several years, and wanted to rebuild the channel as a key part of their business going forward. Conversion Media was engaged to develop and execute a new content marketing plan that could make them competitive in organic search again.

0.5

CPO

Academy Class

Increase revenue and leads through innovative marketing strategies.

2.34

ROAS

Erotikk

They ran a few Facebook ads but never were consistent with the results of their marketing experience.

0.2

CPL

CyberPal

Generate new user sign ups for a Cybersecurity service marketplace.

The Redux Group

The Redux Group, a real estate group in the DC area, faced challenges in consolidating audiences for improved tagging and segmentation. The Marketing Specialist overseeing events and email marketing sought assistance.

Safar Publications

Safar Publications, an online learning platform, enlisted Mayple's help in optimizing their journeys initiative.

The Idea Village

In the dynamic world of startups and business scaling, effective marketing is paramount. The Idea Village, an organization dedicated to helping startup founders scale their businesses through a range of innovative programs, recognized the need to enhance their email marketing strategies. This case study delves into their journey of transformation with Mayple.

Global Edge Markets

Global Edge Markets operates at the intersection of business and digital marketing consulting in the bustling environment of New York. As a project manager, Daria plays a crucial role in orchestrating projects and closely collaborating with the business development department.